“[S]houldn’t the NYT, which can always use a bit of extra revenue, take advantage of the fact that its stories can move markets so much? Not directly: I’m not suggesting that the New York Times Company should start buying out-of-the-money put options on Mexican corporates in advance of its own stories. But how much would hedge funds pay to be able to see the NYT’s big investigative stories during the trading day prior to the appearance of the story? It’s entirely normal, and perfectly ethical, for news organizations, including Reuters, to give faster access to the best-paying customers.”—Felix Salmon via Freakonomics.
In my last post about Buzzfeed, they were kicking “traditional” agency (IAB) ads to the curb and going it alone working in partnership with their advertisers. In this post by Ryan Kim on GigaOm, Buzzfeed CoFounder Jonah Peretti explains how they do it to make sure people WANT to share their partner’s ads.
Facebook claims Yahoo infringes on the following patents it has been granted by the U.S. Patent and Trademark Office:
“Generating a Feed of Stories Personalized for Members of a Social Network”
“Tagging Digital Media”
“Headline Posting Algorithm”
“Method for Enabling a User to Fetch a Specific Information Item from a Set of Information Items and a System for Carrying Out Such a Method”
“Customizing Database Information for Presentation with Media Selections” “System and Method for Dynamic Profiling of Users in One-to-One Applications” “System and Method for Dynamic Profiling of Users in One-to-One Applications and for Validating User Rules”
“Architectures, Systems, Apparatus, Methods, and Computer- Readable Medium for Providing Recommendations to Users and Applications Using Multidimensional Data”
“System for Controlled Distribution of User Profiles Over a Network”
U.S. Patent No. 8,150,913, which was granted today and is also titled “System for Controlled Distribution of User Profiles Over a Network”
”—Facebook countersuit to Yahoo. It begs the question: How is user interface patentable? Because this is exactly what it is.